Bloomingdale Communications Breaks Ground on $7.5 Million Fiber-to-the-Home Expansion in Thornapple
THORNAPPLE TOWNSHIP, Mich. — Bloomingdale Communications officially celebrated the launch of its Fiber-to-the-Home (FTTH) expansion project in Thornapple Township with a groundbreaking ceremony held at the corner of Adams and Norris Roads on June 22, 2026. The project marks a major milestone in expanding high-speed broadband access to rural residents and businesses throughout the community. Valued at approximately $7.5 million, the initiative will extend fiber broadband service to roughly 380 addresses
Trim the Fluff: How Less-Is-More Video Creates Bigger Engagement
If you’ve ever invested time and money into producing a high-quality video only to see minimal viewer retention or low conversions, you’re not alone. Many business owners across Barry County are realizing that when it comes to video, more isn’t always better. In fact, shorter, clearer, and more intentional video content can often outperform longer pieces in both engagement and effectiveness.TL;DR Shorter, focused videos are more engaging than long, bloated ones. Start with one clear message, and cut
