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Success in 60 -Sara Lien Edelman - The Media Arsenal: Tools That Turn Heads
The Media Arsenal: Tools That Turn Heads
Whether you are launching a full-scale campaign, pitching journalists, or building a brand identity from scratch, you need to master media tools. This session breaks down the essential digital tools driving today's media landscape. From media monitoring tools and press release distribution networks to sleek visual design platforms, learn what tools will help amplify your brand. Learn more about Lien Public Relations at LienPublicRelations.com.
Sara Lien Edelman is a public relations professional with a unique blend of expertise in journalism and publishing. After earning her journalism degree from Stephen College and a law degree from Concord Law School ( Now Purdue Global Law School), she launched Lien Public Relations in 2010. A true enthusiast of books, nature, and the media landscape, she spent eight years (2016–2024) managing marketing for Pierce Cedar Creek Institute. In 2025, she made a full-time return to her company, where she strives to work with a diverse roster of clients.
Her portfolio includes prominent publishers like Beavers's Pond Press and Mighty Media Press, and authors ranging from celebrity chef Fabio Viviani to wine expert Jim Laughren and Colorado state rep. Dafna Michaelson. Through strategic outreach, she landed clients in top-tier media outlets such as CBS Sunday Morning and CNN to countless TV, radio shows, and popular podcasts.
Sarah's Website
LienPublicRelations.com
Her portfolio includes prominent publishers like Beavers's Pond Press and Mighty Media Press, and authors ranging from celebrity chef Fabio Viviani to wine expert Jim Laughren and Colorado state rep. Dafna Michaelson. Through strategic outreach, she landed clients in top-tier media outlets such as CBS Sunday Morning and CNN to countless TV, radio shows, and popular podcasts.
Sarah's Website
LienPublicRelations.com
Date and Time
Thursday Sep 24, 2026
8:30 AM - 9:30 AM EDT
September 24, 2026
8:30 AM to 9:30 AM
Breakfast Items will be provided!
Location
Chamber Office
138 W. State Street
Hastings, MI49058
Fees/Admission
BREAKFAST ITEMS WILL BE PROVIDED!
Contact Information
Kim Martin
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